PR Newswire
03 Jan 2023, 13:43 GMT+10
The whitepaper found that netizens are becoming increasingly vocal about social issues that are important to them, especially those linked to the workplace.
SINGAPORE, Jan. 3, 2023 /PRNewswire/ -- Leading media intelligence agency, Truescope Singapore (a Dataxet partner company) has just released their latest whitepaper on workplace discrimination in Singapore for 2022. As part of their analysis, a total of 7,442 comments from netizens were extracted and analysed, allowing Truescope to take a deeper look into the most prevalent forms of workplace discrimination being faced and discussed by netizens across Facebook, Instagram, YouTube, Twitter, TikTok and on forum pages in 2022.
In an attempt to examine sentiments on a deeper level, Truescope has understood the nuanced appreciation of netizens' perception toward workplace discrimination across factors such as age, disability, gender, marital, mental health, nationality, pregnancy and race.
Truescope's Insights Analyst and lead researcher on the report, Ho Wei Yang, shared: "In Singapore, netizens are becoming increasingly vocal about social issues that resonate with them, which is consistent with generational and attitudinal shifts. Workplace discrimination appears to be an evergreen issue in the eyes of netizens, and the ongoing conversations suggest a desire for workplace discrimination to be stamped out."
Key observations include:
Truescope's whitepaper allows readers to explore and take a deep dive into conversations surrounding common forms of workplace discrimination in Singapore and to uncover underlying sentiments and emotions relating to top issues. The volume of engagements related to workplace discrimination assessed in this report pales in comparison to more widespread issues such as the COVID-19 pandemic and the rising cost of living, but the data does not suggest that workplace discrimination is any less important of an issue.
Truescope's Managing Director, Kelvin Koh shared, "In this whitepaper, we utilised Truescope's unparalleled coverage of media sources in the Singapore market, together with our insights capabilities to present an overview of the conversations on common forms of workplace discrimination in Singapore and the associated sentiments and emotions of these conversations. We are proud to be at the forefront of bringing some of these issues to light, especially through the use of hard data."
Download the whitepaper at www.Truescope.com.sg.
Truescope is the next generation of media intelligence; harnessing hundreds of millions of posts every day to deliver hyper-relevant, real-time media insights into the stories that influence brand reputation, policy and competitive performance. Truescope combines and transforms data across media types and languages, into a single, coherent, and easily searchable metadata-enriched database.
Dataxet Pte Ltd is a leading integrated data intelligence holding company operating in Asia. Its branded networks provide best-in-class media monitoring services along with localised research and data analytics expertise to deliver accurate, applicable and actionable data insights.
For further information, please contact:
Kelvin Koh
Truescope Singapore
Kelvin@truescope.com
96200017
Get a daily dose of Sydney Sun news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Sydney Sun.
More InformationNEW YORK, New York - Strong economic data failed to stem profit-taking on the major U.S. bourses on Friday, while ...
WASHINGTON D.C.: The US has again asked Mexico to investigate claims that workers at an auto parts facility of American ...
WASHINGTON D.C.: Tesla confirmed this week that the US Justice Department has requested documents related to its Full Self-Driving and ...
TOKYO, Japan: Toyota has announced that it sold 10.5 million vehicles in 2022, maintaining its position as the world's top-selling ...
NEW YORK, New York - Technology stocks had a hay day Thursday with Facebook parent Meta rocketing up nearly 30 ...
FRANKFURT, Germany: Data released this week showed that the German economy unexpectedly shrank in the fourth quarter of 2022, indicating ...
Nearly a year in, the war in Ukraine has cost tens of thousands of lives and brought the world to ...
WASHINGTON D.C.: The US House of Representatives has passed a bill that limits the ability of US Energy Secretary Jennifer ...
BOSTON, Massachusetts: Russian businessman Vladislav Klyushin, who has ties to the Kremlin, has been accused of making tens of millions ...
TOKYO, Japan: In light of a tense security environment following Russia's invasion of Ukraine and Moscow's growing military cooperation with ...
DALLAS, Texas: Oil and gas pipeline operators are preparing to stockpile equipment following severe weather forecasts for the next few ...
WASHINGTON D.C.: As US lawmakers investigate the Chinese-owned video-sharing app TikTok, its Chief Executive, Shou Zi Chew, has confirmed that ...